Description

Help Us Better Understand the Blenheim Visitor Experience

Starting in March 2026, the Marlborough Chamber of Commerce and Destination Marlborough brought together a Blenheim-focused Visitor Experience Working Group to share insights, operational knowledge, and day-to-day observations that would help build a stronger, more complete understanding of the visitor experience in Blenheim.

Together, we explored what is working well, where the pressure points are, and where the greatest opportunities lie to enhance how visitors experience our town.

Since then, similar workshops have been held in Picton and Havelock, and the findings have been brought together in a summary document that identifies common themes, challenges, and opportunities across the region.

We have since reviewed and refined these findings and begun work on some of the recommendations. Before the end of the year, we would like to bring the group back together to provide a progress update and build on practical actions that support and enhance the visitor experience across Marlborough.

We will also share part of Destination Marlborough’s three-year pathway plan, showing how the insights from these working groups have helped shape it and how they will continue to inform our priorities going forward.

Participant local knowledge and insights remain vital in ensuring the recommendations are grounded, relevant, and deliver positive outcomes for both visitors and our community.

Free to attend, but registrations are essential. You do not need to be a Chamber member to participate.